Visual Project Objectives Pipeline
From fuzzy product idea to clear strategy in four guided steps. Frame your challenge, validate with customers, map opportunities, and stress-test with a pre-mortem.
Step 1 is free — no account required. Sign up to save projects and unlock all steps.
The pipeline
Challenge framing
Define your product idea across 8 structured fields. Generate an AI-powered sales brochure and export it as a PDF.
Customer survey
Design a validation survey with custom questions and send it directly to target customers via email.
Opportunity mapping
AI analyses your inputs and survey data to map opportunities and surface key decisions to act on.
Pre-mortem
Stress-test your strategy by imagining failure and identifying the biggest risks before you build.
Portfolio view
See all your projects in one benefit vs. risk scatter chart. Instantly spot what to invest in, research further, or deprioritise.